Self-Publishing: Formatting for Print (overview)

Formatting the print version is the most daunting thing I faced when I decided to self-publish Tempest. I was fairly certain I could do okay with the ebook, but print is a whole 'nuther thing. With print, you have to worry about margins, typeface, widows & orphans (which honestly, I didn't), spacing of letters, chapter headings, page headers, and all within the context of the size of book you want to print. And that's not counting the cover formatting. I know it's all overwhelming – believe me, I looked at it and asked, "why am I doing this again?" But when you get right down to it, the hardest thing is changing straight quotes (like you see in this blog) to curly quotes (pick up your favorite book). Everything else is fairly easy once you make friends with the formatting tags in your favorite word processor.

I should point out that you don't have to do this yourself. You can pay someone to format your book for a hundred dollars or so (which, if you really don't have time or want to mess with it, is a reasonable price). But the less you spend at the outset, the more money goes into your pocket from sales, so I'd urge you to at least give it a try first. Like most things, it looks a whole lot harder from the outside than it really is.

I have a wonderful cover artist – Heidi Sutherlin of Creative Pursuits – who does all my covers and artwork for me. So for my cover, I just had to give her a copy of the book, character descriptions, a back cover blurb and the template for the cover. CreateSpace (which is the only print-on-demand company I have experience with) provides a cover template when you put in the number of pages, width and height of your book. I sent that to Heidi, and she turned it into art. Just like magic.

For the interior formatting, I did a search of the CreateSpace community forums, and found that someone was offering CS members free templates and an abbreviated formatting guide. The formatting guide was only semi-useful to me because I'm just not all that familiar with the ins and outs of word processing programs. The template was my savior though – I turned on the formatting guides (all those little symbols that tell you where paragraphs and line breaks are), and basically just cut and pasted each chapter of Tempest into the template. The margins must be set to mirrored, and you'll want to play with the headers for page numbers, title and name. I kept things very simple – no fancy fonts (I used Times New Roman, which is the mark of an amateur or so I'm told, but I prefer it to most fonts I see), just basic italics, single line spacing, and first line indents (use the ruler bar to set indents – don't use tabs). Personally, I kept it very basic, and aside from my little chapter-flipping incident, it worked pretty well. Do a search for book formatting, and book formatting templates, and I'm sure you'll find what you need. I'm not linking to the one I used simply because it was/is meant for CS members – but if you go search that community, you'll find it. I don't think it would hurt to do some playing with whatever word processing program you have too (I use Open Office for final formatting). That's really what took me the longest – just finding my way around my own program.

It also took me nearly an entire day to switch my straight quotes to curly quotes . The instructions are all over the internet, and they all sound super-easy. They're a pain in the butt. My advice here would be to do everything else first, then make a copy of your file to use for your ebooks before you switch the quotes. On Smashwords, straight quotes convert better – the curlies will show up on the newer ereaders and programs, but they return to code on older models. It's not pretty. Just say no to curly quotes on Smashwords.

One thing I did do, and not just because Tempest is a novella - I used a full 12 point font. I figure people buying print will appreciate a slightly larger than normal font to make reading easier on the eyes. I don't think I'd go larger than that, but I do like the way it looks on the page. Most print on demand trade paperbacks will be at least a little larger than the average mass market paperback, which makes it easier to get away with large fonts not actually looking "large".

You'll also need to add "front matter" – title page, copyright page, acknowledgments and dedication if you have one. In the back, don't forget an author bio with contact information, and a blurb for your next book. Maybe even an excerpt to get people hooked early? Don't beat yourself up worrying about how these are formatted. Just do what I did - go grab a book in your genre off the shelf, and copy the format as you're creating your own pages. Simple as that.

CS accepts only PDF files for uploading, so your final cover art and interior files will both need to be in that format. Open Office has a pdf creator included, or you can do a web search for "convert to pdf" and find a ton of free utilities. Once you have your two files ready, you upload them and wait for CS to "approve" them, and then you can order your proof copy to check.

I had to fix my files after the first proof got here – and from what I hear, that's not uncommon. So be prepared for the book not to come out perfect the first time...at least not on the first one you do. If you're impatient or in a hurry (like I was), it will cost you. My book at cost is around $3.00 – but I paid $30 for each proof copy to have it shipped 2 day air. This is one of the reasons I recommend you give yourself a month to 6 weeks for producing a print copy. Buy yourself some breathing room for the less expensive shipping options for proof and sales copies.

And that's it. I apologize for not adding more links, but the information is all over in many different forms, and what appeals to me as far as instructions go may well not appeal to you. Google is your friend. A little research goes a long way with formatting guides and templates. You can always ask a friend too – most indie authors are more than happy to help when they can.

And as I said before, if you don't have time, or just don't want to tackle it – hire someone. The whole "money always flows toward the author" thing is silly when you think of it in light of a business. Every business requires some initial cash outlay, and writing is no different. In traditional publishing, the author pays for it by taking only a percentage of the profits, and only after the advance pays out (if it does). In self-publishing, it's an up-front cost, rather than hidden. But it's there, either way, so don't shy away from hiring someone if you need to. It's a business decision, plain and simple.

Next week, I'll do an overview of formatting for ebooks. In the meantime...

What's the biggest formatting mistake you've seen in a print book? Do you have a favorite font to read in print?

 

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Comments

  • 9/9/2010 10:12 AM Michelle Davidson Argyle wrote:
    YOU SO beat me to the punch AGAIN!!! Sigh. Haha. I may want to share this on the Lit Lab if you're willing.
    Reply to this
    1. 9/9/2010 1:14 PM Jamie D. wrote:
      LOL - Of course you can share, Michelle...my posts are your posts, or something like that.

      And my post schedule is in the sidebar there, if you want to get ahead.
      Reply to this
  • 9/9/2010 11:13 AM Dolly wrote:
    This is fascinating. I have never heard of half the things you spoke of "orphans and widows" ??? and though I don't intend to self-publish, it is still good to know what actually goes into making a book. And once again I take my hat off for your productivity. On top of writing and editing and your day job, this must have taken time too. You are an inspiration, Jamie! Keep up the good work.
    Reply to this
    1. 9/9/2010 1:21 PM Jamie D. wrote:
      I guess I could have included the time frame, eh? It took me around two full days to do the print formatting, I think. And about a quarter of that was figuring out the stupid quote thing, and another quarter was just finding all the information I needed (templates, guides, etc). It took me a tape measure and a couple more days to decide what size I wanted to print too. LOL I was totally rushing though - because I was already late.

      I can't for the life of me remember what widows are, but orphans are those little one or two word "tails" left at the end of a paragraph - supposedly it looks better if you rephrase to get rid of those, but aside from a quick scan through my paragraphs to make sure they looked "normal", I didn't worry about it.

      Glad I could be inspiring. And I agree - no matter how you intend to publish, it's still good to know what goes into putting a book out, for sure. It makes one more appreciative of the editors and typesetters who prepare traditional books as well - or it does me, anyways.
      Reply to this
  • 9/15/2010 10:48 AM Ardee Eichelmann wrote:
    This entry put my head in a spin. No one has given so many minute details before and I am not sure I can do this when I was so positive I could before. I am NOT a detail person. I am a big picture person. I guess I will figure things out. I guess...

    Ciao,

    Ardee-ann
    Reply to this
    1. 9/15/2010 2:35 PM Jamie D. wrote:
      When reading these "how-to" overviews, just remember two things:

      1. It *looks* and *sounds* much harder than it actually is. Much like a swimming pool, you have to find the courage to jump into water that will undoubtedly feel like ice the first few minutes. Once you get in there, it warms up and isn't nearly as bad as you might think.

      2. Remember, this is *print* we're talking about. Much more to worry about than ebooks, which is what I'll be going over tomorrow. Ebooks are easy. If you decide you want to self-publish, I'd suggest starting with digital first.

      Don't get overwhelmed - just take it one step at a time.
      Reply to this
  • 9/18/2010 11:47 AM Rayvenne wrote:
    I have to admit I am trying to not even think about formatting til I finish writing. Not ready to dive into that "pool" just yet hehe
    Reply to this
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